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I Am. These are very powerful words, more powerful than we realize, possibly even the most powerful words in the universe. We all use these words all the time, most often without even thinking twice. Every thought, word, action, and feeling reflects our belief about who we imagine ourselves to be; in this sense, every behavior is a declaration of who we are. What we sometimes forget is that we are always at choice about how we behave. Therefore—whether we are aware of it or not—we are constantly choosing how to declare ourselves!

We can declare ourselves consciously or unconsciously. We can use these words to beat ourselves up, or to build ourselves up. We can show up as victims of the events, conditions and circumstances around us, or we can empower ourselves to be the true creators of our lives and our world. It all boils down to our choices around how we declare ourselves—that is, how we choose to invoke the transformational power of these two little words.

The Magic of “I Am” is all about conscious self-creation. It is about bringing awareness to the power of our own creativity, and helping us to become and remain conscious about our choices, so that we can deliberately and intentionally evolve ourselves into the truly magnificent beings we were all intended to be.